|
In this seminar Adrian Porter, Precedents Head of Strategic Research and author of the report, will establish the criteria used to evaluate WA council websites while setting the standard for best practice given the current landscape online.
As part of this discussion, Adrian will question who council websites are really for, looking at topics such as languages, multiculturalism and tourism.
Lindsay Herbert, Precedents Senior Strategy Consultant will then test these best practice principles from the report against live examples from council sites in your region, indentifying opportunities and offering practical tips and advice.
In the second part of the seminar, Lindsay will explore the role of your wider web presence and social media in facilitating consultations and promotions, improving efficiency and managing your reputation.
Adrian will then conclude by highlighting the benefits that can be derived from a professional web presence and how these can be written into a business case for improvement.
What youll get: Best practice advice and practical instructions to help you turn your website into one that drives community engagement, increases the use of online services, reduces queries and complaints and increases awareness of offline services and events.
Who should attend: CEOs, Corporate Services staff, council marketing and communications teams, community liaison personnel and web professionals and anyone with an interest in maximising a council websites return will gain a great deal from this seminar.
Plus, the arguments and tools you will need to get the time and resources to make these improvements to your website.
|
